Adapting: The Second Step in Cross-Cultural Management

Over the last few weeks, we’ve laid out the first step of cross-cultural management: acceptance.

Accepting another’s culture, values, and norms as different than your own, while foregoing judgment, accepting ambiguity, tolerating actively, and explaining yourself is the best way to get your toes wet in a new culture.

But we have yet to talk about wading into the shallows of the culture in the form of adapting.

If you dig in your heels at acceptance, then your degree of cross-cultural integration is limited. 

Doing so will certainly help you blend into your host culture, particularly as a manager;  however, at some point, you will find that you must adapt to some aspects of the new culture, or you’ll be forever an outsider.

As the German manager did in his Swiss company, taking your integration a step further by altering your behavior will make the culture accept you.

This is called adapting.

Adapting

First of all, how is adapting different than adopting?

Adapting involves changing your behavior but not your values.

For instance, you are being hosted by a country that bows in greeting as opposed to shaking hands.

As a courtesy, you adapt to this behavior. You bow.

But no doubt, your values haven’t changed; shaking hands is still your preferred greeting based upon your values.

Working across cultures, you might choose to accept and adapt those behaviors whose values are valid and do not impose on your own.

After all, a change in values involves a significant life-altering transformation. More often than not, that takes time.

While such a transformation may come, depending upon how long you remain in your host country and how impacted you are by their culture, until that impact happens, small adaptions will show your hosts that you respect their culture and are making an attempt to integrate where you can.

Cost/Value

The bottom line when deciding what to adapt to and what to simply accept is drawn by the personal cost to you versus the value behavioral changes may add to your life in this new culture and your success as a manager.

Does adhering to the culture’s dress code come at a significant cost to you? Does the value of “fitting in” outweigh whatever cost that may be?

Those values and norms which are not in direct contradiction to your own culture’s should be easy enough to adapt and should be what you actively implement first.

Although the behavior may feel unfamiliar (greeting your French colleague by a kiss on both cheeks, for instance), after normal processing, such behaviors will feel more or less natural.

In fact, give it time, and you may not even notice you’ve adapted to another culture.

Next week, we’ll discuss the type of adaptions that you will notice and how to get over that discomfort. Stay tuned.

Acceptance & Explaining Your Cultural Behavior & Beliefs

While adapting or adopting another culture’s behaviors or beliefs will help you integrate, you may instead choose to stop at acceptance through active tolerance.

When actively tolerating a foreign culture’s values or norms, you don’t necessarily have to take the next step.

However, remaining in acceptance means remaining a monkey in the foreign culture.

Although you don’t condemn their beliefs, you retain yours, which means you are different. And your odd behavior will be noted by locals.

Some might even view your conflicting behavior and values as offensive. Then again, you are entering their culture, so you cannot expect them to adapt to you.

But choosing not to adapt comes with a caveat: you must explain yourself.

Otherwise, a monkey moment might derail your success across cultures.

Monkey Moments in Language

A “monkey moment” is an encounter of cross-cultural misunderstanding.

When you choose to continue in your own cultural behavior while practicing active tolerance, explaining yourself to your cross-cultural counterparts is key to diplomacy and respect.

Don’t ignore the disconnect; explain why your behaviors or perspective differs from theirs. Building bridges of cross-cultural understanding allows you to be a monkey without all the negative connotations that come with it.

One specific example involves language: the formality of “you” in some cultural environments.

Consider the Swiss and the German, for example.

Germans are more formal than their Swiss neighbors, which means they use the formal, “sie,” for a longer period of time in workplace settings than the Swiss. Swiss move on to the informal, “du,” much sooner, even with their higher-ups.

For those who come from cultures without this distinction, using “sie” is like using someone’s last name, while using “du” is like being on a first-name basis.

When a German financial manager moved to Switzerland, he insisted on using the formal, “sie.” In doing so, he formed a cultural barrier between him and his team.

The more formal language made him appear less approachable and even arrogant.

Cut to a couple years later: the German manager wanted to enroll his executive team in a Swiss bike race as a team-building exercise.

Though the team excelled in the race, they weren’t remembered for their success: they were remembered for their use of the formal, “sie,” amongst themselves. Some viewed the strange usage as similar to a team captain insisting on being called “Mr. Johnston” by his teammates.

Not only did this tarnish the CEO’s rep; it tarnished the company’s image.

The Explanation

When the CEO finally understood his monkey moment after four years of working with his senior executive team, instead of simply switching to “du” unexpectedly, he explained his behavior to them and his rationale.

Describing how he’d grown up in a traditional German family, he explained that informal language always sounded inappropriate to him in a professional setting. He also expressed that it wasn’t that he wanted to be formal; rather, he wanted to communicate respect to his colleagues. However, being that Swiss culture didn’t view the informal “you” as disrespectful or inappropriate in a work environment, he proposed that from that point on, they would switch over.

Although in this situation, he chose to adapt to the culture’s approach to language, he would have avoided misunderstanding straight off had he explained himself from the beginning.

Still, in the end, his explanation made him a stronger leader and managed to bring his team together.

“Tolerance Ends Where Harm Begins”: The Boundaries of Active Cultural Tolerance

As with everything, even active tolerance has its limits.

Certain cultural traditions are inhumane and do not have a place in today’s world (or in past worlds either).

Examples spring to mind: corporal punishment in schools; female circumcision; adultery resulting in the death penalty by stoning.

Must we apply active tolerance toward such norms in order to be culturally sensitive?

The answer is no.

The legitimization of such cultural traditions is criminal.

But, to many, where to draw the line of tolerance is not strictly defined.

The Line for Tolerance

The best definition for the boundaries between tolerance and intolerance regarding culture comes from Randy Cohen, a columnist for The New York Times.

In his column, “The Ethicist,” he explains why we should not tolerate all norms for the sake of religious and cultural respect, writing,

“Tolerance ends where harms begins.”

Actions and behaviors do not get a free pass simply because they are deeply ingrained in a culture’s history and tradition.

While some actions may conflict with moral barriers cross-culturally – like the polygamy in certain cultures discussed in last week’s post – the question is whether or not there is explicit harm as a result of the action.

My father did see some harm in the fact that polygamy could lead to forced marriages of underage girls, and he focused on remedying that by building the affected women a shelter. However, he found consenting polygamous relationships were not, in and of themselves, harmful, so he chose to actively tolerate them, as doing the opposite would directly harm all women involved.

However, as Cohen states, harm – both physical and psychological – is where you might draw the line.

Active or passive cultural tolerance should end there.

The Line for Tolerance is Not Universal

Search Wikipedia, the largest human knowledge repository, for the term, “tolerance,” and you will find, in accordance to the many philosophers who’ve written upon the topic, the idea of the “right of man.”

The “right of man” is the basic human right to live without being harmed by others.

As there is no universal line for tolerance, you are on your own to draw it for yourself when living and working in a foreign culture.

But isn’t this where you should draw that red line?

Asking yourself whether or not physical or psychological harm is done in regards to another culture’s norm or value is the delineation of tolerance.

Keeping your personal integrity intact means knowing your boundaries of tolerance.

Staying within these boundaries will fortify your own beliefs and values while allowing for your understanding and acceptance to explore to the very edges of those boundaries.

Active Tolerance in Action: Accepting Conflicting Cultural Values in a Constructive Way

When living and working in a foreign environment, you are guaranteed to face cultural conflicts.

Conflicts in behavioral norms. Conflicts in values. Conflicts in the line between what’s sensitive/offensive and what’s not.

Last week, we discussed that acceptance and active tolerance do not necessarily mean you must agree with or adopt another culture’s values or norms.

But while it’s easy to discuss, it’s not that easy to envision.

How, exactly, you demonstrate active tolerance?

The following anecdote about conflicting values will help illustrate what active tolerance looks like in action.

Anecdotal Example of Active Tolerance

My father was a Christian missionary working in development aid in Africa in the 1970s.

There, he was confronted with the cultural norms of polygamy, something that deeply conflicted with his spiritual and moral ideals of the sacred commitment of marriage between one man and one woman.

Religious beliefs can make cultural conflicts all the more powerful, being that the acceptance of opposing ideologies means disobedience to God.

My father’s monkey moment was no longer surface; it was a deeply ingrained conflict linked to sin, eternity, and virtue.

But instead of reacting immediately with intolerance, and separating the polygamous men from all wives but their first, as early Christian missionaries were traditionally wont to do, my father took an objective view of the matter.

He realized in forcing separations, the leftover wives would be ostracized, impoverished, and with no family or future. In turn, all childcare and chores would fall on the shoulders of the single wife remaining with her husband, making her unhappy, exhausted, and overworked.

This solution would cause more problems than it solved.

The Flip Side

Of course, my father also saw the other side: the negative aspects of polygamy.

Historically, polygamy allowed for the difference in the mortality rate between women and men. Women far outlived men, forcing a gender imbalance.

Allowing polygamy provided social security for women, as a male sibling was obliged to marry the wives of his brother if he died prematurely.

Nowadays, the mortality rate between men and women is more or less the same. This has allowed for much younger brides being forced into marriage to much older men, with some being promised even before they’re born.

My father faced a moral conundrum: not only was polygamy morally wrong to him, but it was also wrong in that it resulted in forced marriage. However, forcing existing wives to be left to fend for themselves in a social culture was, without question, not morally right.

Did accepting polygamy in this society mean he was complicit? Would being tolerant of polygamy mean he’d be abandoning his own values?

The Solution

My father saw his way through this conflict with active tolerance.

He accepted that polygamy has historically been part of this culture’s social fabric while also standing firm in his beliefs without forcing them upon the locals, as he understood that many polygamous relationships in the culture were consensual.

However, he distinguished between consensual polygamy and forced marriages. And while respecting the culture’s historical roots and perspective on polygamy to the point that he argued to his church council that wives should not be turned out, he found a way to help those women who wanted to flee forced marriages by building a shelter for them.

Through this anecdote and many more, my father taught me what active tolerance really means: to respect those with diverging opinions, as they often have the same conviction and integrity in their view as you do yours.

Active Tolerance: How to Be Tolerant Without Abandoning Your Values

“Business owners with a high tolerance for ambiguity can normally handle new and uncertain situations with relative ease, while business owners with a low tolerance for ambiguity would handle the same situations with more angst and unease.”

Bruce Barringer

In a nutshell, this is the reason to develop your ambiguity tolerance.

As we discussed in last week’s blog post, ambiguity tolerance will save you lots of headaches when navigating the differences and uncertainties of other cultures and events – in business and in personal relationships.

Being able to approach ambiguity in a calm and thoughtful manner prevents unnecessary angst, misunderstandings, and emotional conflict.

However, as with most things in life, tolerance is often easier said than done and when it conflicts with fundamental human values, in some cases tolerating such behaviors can make you complicit in them.

Which leads us to the question…

Is Cultural Tolerance Dangerous?

Objective tolerance of certain aspects of another culture can sometimes walk a thin line between morality and injustice.

There are two dangers:

  1. Accepting values/norms that are inhumane or immoral means accepting injustice.
  2. You may lose your own values and cultural identity when becoming too tolerant.

It may seem impossible then to be both simultaneously too tolerant and immoveable in your own beliefs.

But there’s a middle ground: you might avoid both by promoting active tolerance.

As part of the first strategy for cultural integration – acceptance – active tolerance allows you to preserve your own values/identity, refusing to accept said injustices, while also learning about attitudes and behaviors and seeking to understand why they historically exist instead of dismissing them outright.

Active Tolerance = Respect

Some might consider tolerance as a weakness, a failure to stand up for one’s own convictions.

However, active tolerance is a strength.

It doesn’t mean you must accept things that are fundamentally and morally at odds with your own foundational beliefs.

Active tolerance enables a person to demonstrate all possible respect and understanding for conflicting opinions/beliefs, while also defending one’s own.

Respect and restraint are the essence of active tolerance.

What ignites a wildfire of unconstructive conflict when two people of differing values meet?

It’s not the differences, themselves, but the disrespect and refusal to acknowledge other perspectives and life experiences as valid.

When you “accept” something or someone, their experience or culture, that doesn’t mean you share their experience or agree with their point of view necessarily; it means you are actively making an effort to understand their perspective and not to invalidate their own values, beliefs, and experiences.

You accept that they have theirs, and you respect that they don’t share yours.

When performed correctly, active tolerance doesn’t equate to agreement, but rather to digging to the roots of the many cultural baobabs in this world and attempting to understand them, as well as the personal experiences of the individual.

It’s a willingness to see the world from the branches of another’s tree, even for a moment. Climbing there might not change your own perspective or your baobab’s roots, but it certainly will produce more understanding and growth in your own.

Next week, we’ll lay out an anecdotal example of active tolerance in action.

How to Cope in Uncertain Times: A Call for Ambiguity Tolerance

These are uncertain times.

The current climate has everyone spinning, trying to make sense from the senseless and turn the upside-down rightside-up again.

With so much conflicting information, so many question marks and dashed plans, ambiguity tolerance has never been more important.

Last week, we talked a little about uncertainty avoidance and ambiguity tolerance. In this post, we’ll discuss how to develop the latter.

Low Ambiguity Tolerance = Little Room for Relativism

Parental and cultural ideologies teach us right versus wrong and good versus bad.

Racism, for instance, stems from these very distinctions. The concepts of good and evil are clearly defined in such extreme ideologies, leaving little room for relativism or doubt.

When a system has strong rules and norms, ambiguity tolerance is often lower.

Such norms and classifications also exist in cultures with higher ambiguity tolerance; however, there is greater wiggle-room, and classifications are more flexible.

People, situations, and ideas are still labeled and placed in boxes but said boxes are open and cardboard, allowing easier interchangeability, not hard and inflexible under lock and key.

Oftentimes, the more diverse a place is, the higher the ambiguity tolerance – both because there’s need for it in order to keep relative peace and because there’s exposure to others, hence less uncertainty.

No matter where you come from, you can improve your ambiguity tolerance to better adapt to places and situations that are strange to you.

In other words, you can improve your coping mechanisms instead of simply avoiding uncertainty.

Developing Ambiguity Tolerance

The following are some key ways in which to tolerate ambiguity:

  • Do Suspend Judgment – As we’ve spoken about previously, judgment in uncertain times (like now, during this pandemic) or in uncertain environments (like multicultural ones) does nothing but shut done your tolerance. Remaining neutral in your expression of personal opinions about the norms/behaviors of others and other cultures allows room to breathe and grow. When you leave your mind open, you enable yourself to explore the wider world rather than locking into a narrow mindset.
  • Don’t Assume – We all know what assuming does. Instead of assuming certainty about everything going on around you – assuming you know what and why and how things are happening – learn how to ask questions. Listen instead of speaking. Dig deeper, ask “why,” and encourage others to “tell me more.”
  • Do Consciously Relax – Those raised in rule-based cultures like things to be cut and dry. Those raised in low ambiguity tolerance cultures like one Truth as opposed to many truths. Stretching oneself outside of fixed ideologies causes stress, so learning how to deal with that stress takes conscious effort. Use meditation and deep breathing exercises – or any other personal relaxation methods – to help you de-stress and remain calm when you’re stretched. Making these conscious efforts will help you cope in cross-cultural environments and in uncertain times.
  • Don’t Hurry Yourself – Slow down. Now, is not the time to rush things. While you might be of the mantra that “time is money,” it’s important to slow down when the times or the environment calls for it. Taking time to examine, reflect, and give your full attention and care to cultures, people, and situations of uncertainty will ease the additional stress that a time-sensitive nature causes. Don’t be in a hurry to change yourself or to fully understand; allow yourself the time and care to adapt.

Uncertainty Avoidance and Ambiguity Tolerance: Accepting Uncertainty in a Foreign Culture

For more than half a century, ambiguity tolerance has been a subject of research in various branches of psychology.

One of the premiere studies on the topic analyzed ethnic prejudices in California.

Personality, company culture, and national culture have since been measured by this variable.

One such expression of ambiguity tolerance was identified by social psychologist Geert Hofstede’s research under the umbrella of “uncertainty avoidance.”

Uncertainty avoidance

We’ve discussed Hofstede’s work in this area before.

The four cultural dimensions Hofstede first identified were:

For all intents and purposes, we’ll only be discussing the dimension of uncertainty avoidance in this post.

Hofstede describes this dimension as the idea that:

“What is different is dangerous.”

He anecdotally illustrates an example of this.

An elderly American couple finds themselves babysitting their grandchildren in a small town in Italy, while the parents are temporarily located there. The grandchildren are friends with local Italian children, who all enjoy playing in the central piazza.

So, there the American grandparents are, allowing their grandchildren to run free with little restriction. Accustomed to “free play,” they don’t stand in the way of their grandchildren messing about, even if they fall down and lightly hurt themselves.

The Italian grandparents, on the other hand, are on it. Not only are their grandkids not allowed for a moment out of their sight, but any hurts that befall them are conscientiously dealt with. The child is picked up and brushed off in an instant.

This illustrates the differences in ambiguity tolerance between Americans and Italians.

In general, Americans have higher ambiguity tolerance.

Safe versus dangerous and clean versus dirty are two distinctions that an Italian child learns first during primary socialization.

The American grandparents see nothing to worry about with the dirt and danger in the piazza. In fact, they see no dirt or danger there, whatsoever.

Ambiguity Tolerance Research Evolves

Ambiguity tolerance is directly related to Hofstede’s uncertainty avoidance.

Furnham and Ribchester define it in their research:

“Ambiguity tolerance refers to the way and degree to which an individual or group perceives and processes information about ambiguous situations or stimuli when confronted by an array of unfamiliar, complex, or incongruent clues.”

Ambiguous stimuli cause a person with low ambiguity tolerance to avoid, feel stress, and react hastily.

Someone with high ambiguity tolerance may seek out ambiguous stimuli, as they desire to engage with such interesting and challenging environments. 

As you might assume, entering into a foreign culture is an ambiguous enterprise. You are hit with unknown stimuli, so a high ambiguity tolerance – or your ability to develop it – is an essential attribute for a foreign manager.

We’ll talk more about how to do just that next week.

The Second Principle of Cultural Acceptance: Accepting Ambiguity

How do you measure greatness?

Last week, we discussed how “the best” nations on Earth may quantify that quality.

Is “the best” measured in dollars? Is it measured in happiness? If so, how should happiness be measured?

The point made is that “bestness” and happiness are subjective and immeasurable.

So, when our views are ethnocentric and judgmental about other cultures as compared to our own, this sense of “better” and “worse” only exists in the context of one’s own cultural values and norms.

What is deemed “good” in your country may be viewed as “bad” in another.

Rather than working to uncover some objective methodology to judge another’s culture, it’s best not to judge at all.

As the great philosopher, Thumper, once said, “If you don’t have something nice to say, don’t say anything at all.”

You might use Thumper’s wisdom to improve your thinking processes and become less judgmental and critical when living and working in a foreign culture.

Second Principle

This is where acceptance comes in.

Forget the concepts of “better” and “worse” when working through cross-cultural differences. View conflicting issues, instead, as just…differences.

Some cultures see alcohol as sinful; others think a regular glass of red wine with dinner a few times a week is healthy.

These are just different cultural values and norms.

Queuing is law in some cultures; in others, it’s a mere suggestion.

Again, these are just different cultural values and norms.

Of our “Four Principles of Cultural Acceptance,” after refraining from judgment, we must also accept ambiguity when working in a foreign culture.

Accepting Ambiguity

Uncertainty, confusion, and the unknown are not easily acceptable concepts for the human mind.

Our brains love order and familiarity. We want the puzzle pieces to fit together, so the big picture will emerge.

We want to know what’s going on around us, so that understanding will return.

That’s why, when we are confronted with uncertainty in a multicultural environment, we seek out answers, explanations, or a pattern we can recognize.

Unfortunately, these things may not be there.

This is why coming to terms with ambiguity is essential when in a foreign environment.

In order to accept ambiguity, you must relinquish control. Although a solution may not be guaranteed, clarity only happens when you are not rigid in your own preconceptions and, instead, move out of the way for new connections to emerge.

Accepting ambiguity also means you must allow one question to have many answers. As in life, most everything does.

Next week, we’ll talk about how research has delved into the concept of ambiguity tolerance. Stay tuned.

The Four Principles of Cultural Acceptance: Becoming Culture-Neutral

Are you having trouble with cross-cultural acceptance when managing or working in a foreign culture?

Coping strategies are necessary to promoting tolerance and helping you move past any cross-cultural hang-ups and ethnocentricity.

Last week, we talked about Acceptance: the First Step in Cross-Cultural Management.

We’ll expand on that step this week by diving into our four principles of cultural acceptance.

The Four Principles

Cultural acceptance strategies involve four key principles:

  • Don’t judge
  • Accept ambiguity
  • Tolerate actively
  • Explain yourself

In the coming weeks, we’ll look more closely at these principles, starting today with judgment.

Why Shouldn’t We Judge?

Cross-cultural management requires you to step out of your narrow ethnocentric tunnel-vision and accept other worldviews as viable alternatives to your own.

It requires you to recognize other cultural value systems and behavioral norms as valid.

And this acceptance inherently means you do not judge. You become “culture-neutral,” not relegating things to boxes of “good” and “bad,” but simply viewing them as facts of life.

Monkeys do not pass judgment in the zoo. They just go about their business, as do the other zoo animals.

While it may seem apparent that passing judgment will get you nowhere as a manager in a foreign culture, you’d be surprised how often we are naturally inclined to do so.

In practice, avoiding judgment is difficult and must, at least initially, be an active endeavor.

This is because the culture you are raised in is the “right” one, the “best” one…at least, that’s what each and every one of us has been taught.

What Is The Best Country on Earth?

When you ask someone, “What is the number one country?” the citizens of every nation on Earth will likely answer, with conviction, that it’s their own. 

Nationalism is a strong byproduct of primary conditioning.

But let’s look at this objectively.

First off, how do you define “number one”?

Some might define it monetarily.

So, looking at the wealthiest countries per capita, you will find that Luxembourg comes out on top, followed by Norway, Switzerland, Ireland, and Iceland:

  • Luxembourg (GDP per capita: $119,719)
  • Norway (GDP per capita: $86,362)
  • Switzerland (GDP per capita: $83,832)
  • Ireland (GDP per capita: $81,477)
  • Iceland (GDP per capita: $78,181)

Does this mean Luxembourg is the best country in the world?

If you’re resoundingly shaking your head “no”, you might believe happiness is the “number one” country criteria. And in judging happiness, you could consider country suicide rates as an indicator of a nation’s overall happiness.

In that case, you’d see the countries with the lowest suicide rates are not the wealthiest:

  • Antigua and Barbuda (0.5%)
  • Barbados (0.8%)
  • Grenada (1.7%)
  • Bahamas (1.7%)
  • Jamaica (2.2%)

In fact, Luxembourg (13.5%), Norway (12.2%), Switzerland (17.2%), Ireland (11.5%), and Iceland (14%) don’t even crack the top 10.

Does this mean Antigua and Barbuda is the best country in the world?

And does this data indicate that happiness does not correlate directly with wealth? If so, what makes a country “number one”? Should wealth be the criteria of what’s “best”? Should happiness? Should either?

Putting everything into perspective like this will encourage you to look past your preconceived notions and avoid passing judgment. Because nationalism might inform you that your country is number one, but the numbers tell another story.

We’ll talk more about this powerful “no judgment” principle next week.

Acceptance: The First Step in Cross-Cultural Management

The first step in bridging any conflict is acceptance.

Acceptance does not necessarily mean approval; it just means you are not whipping out your red pen and labeling something “bad” or “wrong” before engaging with it in a thoughtful manner.

Acceptance means tolerance.

When you’re no longer actively butting your head against something unmovable, you are demonstrating your willingness to engage with that with which you are unfamiliar or may not inherently agree.

And to work in a cross-cultural environment, you will have to engage in various ways. Change is inevitable.

So, how do you relinquish judgment and accept another culture’s values and norms?

Good vs. Bad; Right vs. Wrong

Cultural values define what’s good and bad, what’s right and wrong, making each of us innate judges of other people’s behavior and character.

This judgment becomes even starker in another culture when the people aren’t playing by the same rules. Their “good” and “bad,” “right” and “wrong” are not the same as that of the foreigner who is passing judgment.

In a sense, when managing in a foreign culture, you are entering a world of moral ambiguity.

How do you navigate it?

Morality in Question

You aren’t likely to encourage debates of morality in a professional setting while working abroad. But that doesn’t mean your conscience won’t awaken when faced with another culture’s values.

We’ve discussed some of the differences across cultures in our self-assessment over the past couple weeks.

These profound conflicts of conscience might affect you outside of the workplace or inside it.

For instance, you might face the following questions:

  • Does the culture in which you are working consider gifts bribes?
  • Are your competitors circumventing the tax laws in this country? And does that mean you should follow suit, so as not to be at a competitive disadvantage?
  • Are women treated as inferior to men in the company?
  • What is the dress code like? Are public-facing jobs expected to dress professionally…and what does that even mean in this culture?
  • What if your company is manufacturing a product that directly conflicts with your cultural values (drugs used for executions, for instance)?

Here’s the thing: as a foreign manager in another culture, you aren’t going to click your fingers and change the societal values and norms by acting against the grain.

Nor should you completely abandon your convictions, because your values and norms are a substantial part of you.

All you can do is cope, which comes in the form of accepting, adapting to, and adopting the culture wherever you can.

We’ll expand on the four principles of cultural acceptance next week.