A New “Golden Rule”: Cultural Intelligence & Empathy

In the realm of business ethics, the “golden rule” has long been championed as a guiding principle: treat others as you would want to be treated. 

Yet, when navigating cross-cultural business relationships, this rule may not always apply, as cultural nuances complicate matters.

From small talk dynamics to social behaviors, each culture has its own way of doing things.

So if you treat others the way you want to be treated, misinterpretations can arise.

The Disconnect

Such misinterpretations may have serious consequences in business settings, where effective communication is paramount. 

Monkey moments born out of ignorance or assumptions can strain relationships and hinder negotiations

In today’s world, where businesses operate across borders, cultural intelligence has emerged as a critical skill set.

Cultural intelligence involves a multifaceted approach to understanding and navigating cultural differences

It encompasses a drive to collaborate, knowledge acquisition, strategic planning for multicultural interactions, and adaptive behavior

By fostering a high-CQ workforce, businesses can enhance relationships with clients, improve productivity, and foster diversity and inclusion.

Conversely, low CQ can lead to reputational damage, legal issues, and hindered growth. 

Companies with culturally clueless employees may struggle to attract diverse talent and fail to expand their customer base. 

Appreciation, Mindfulness, & Adaptability

Cultural intelligence goes beyond mere tolerance – it fosters genuine appreciation and empathy for others’ experiences and backgrounds. 

Whether in the workplace, social settings, or everyday interactions, possessing a high level of CQ enables individuals to navigate diverse environments with sensitivity.

One of the key components of cultural intelligence is cultural mindfulness. 

This involves being aware of one’s own cultural biases and assumptions while remaining open to learning about and embracing new cultural perspectives. 

It’s about recognizing that there is no single “right” way of doing things and appreciating the richness that diversity brings to our lives.

Another aspect of CQ is cultural adaptability

This means being able to adjust one’s behavior, communication style, and decision-making processes to fit the cultural context in which one finds themselves. 

By demonstrating flexibility and a willingness to learn from others, individuals with high cultural adaptability can build stronger relationships and foster greater collaboration across cultural divides.

Companies with culturally intelligent leaders and employees are better equipped to navigate international markets, build strong partnerships, and drive innovation through diverse perspectives.

A New “Golden Rule”: Empathy

This is basically what cultural intelligence is: Empathy.

Organizations prioritizing CQ development can outperform competitors and thrive in empathy.

Empathy remains crucial in understanding others, but in the context of cross-cultural communication, adapting to different cultural norms is equally essential. 

The golden rule must evolve to encompass cultural intelligence, as this study suggests – to treat others not just as you would want to be treated, but as they want to be treated.

Managing a Global Virtual Team? You’ll Need These Vital Skills

Over the past several weeks, we’ve talked about the unique challenges that global remote teams face.

The team itself might have different work styles, motivation factors, and information gaps.

On top of that, working remotely sees different challenges than an office environment might, involving task management, productivity, accountability, and communication.

And yet, remote work is becoming a norm across the professional world.

As a manager, you’ll need special skills to successfully lead a cross-cultural remote team.

The following are just a few of the skills that will take your leadership from mediocre to exceptional.

Adaptability

As we’ve emphasized in this blog, the ability to adapt is essential to not only cross-cultural management but to living in a foreign culture.

In fact, adapting is one of the major steps in cross-cultural integration, which I discuss in my book, I am the Monkey!

Why? Because being flexible in your view of values, norms, and cultural behaviors will enable you to keep an open mind without judgment

Whether you’re integrating into a foreign culture or managing in a multicultural environment, an accepting and adaptable perspective allows you to move in the world with greater ease.

As a manager specifically, it will help you adjust your leadership style when necessary to accommodate different perspectives and behaviors. 

You will be better able to relate to your team and integrate aspects of their work style culture into your management toolkit.

Communication

Communication is of course top of the list for success in any managerial position, but when it comes to cross-cultural remote management, communication becomes even more key.

Particularly when communicating with team members who speak the shared language as a second language, it’s important to articulate and speak at a slower pace. 

If other members of the team tend to speak quickly, you might ask them privately to slow down or repeat what they’ve said, in order for the whole team to understand.

Lead the team in this deliberate way of speaking. It will set the tone for the entire team to follow.

Moreover, when voicing important info in voice memos, meetings, or calls, things can be lost in translation, so it’s helpful to reiterate the major points and finer details in a form of written communication as well.

This will enable those who speak the shared language as a second language to have a document to refer back to.

Self-awareness and Reflection

We’ve all said the wrong thing a time or two or committed a faux pas.

Well, in cross-cultural environments, this will most definitely happen more often.

I call these cross-cultural faux pas “monkey moments.”

Although you can do your research about cultures (and I advise you to), no matter how prepared you are, you’re likely to stub your toe every now and then.

Any leadership role requires a high degree of self-awareness and reflection, but a cross-cultural leadership role requires an even higher one.

You must be gracious, patient, and open to understanding and change.

Regularly address your innate biases and ensure they’re not getting in the way of your leadership.

Be deliberate in your team interactions, and challenge yourself and your own perspective.

You may see ways in which you might adjust your perspective and/or your behavior.

This type of leadership growth only comes with an advanced degree of self-awareness and reflection.